The question of sustainability and regionality is something that we practice as well as preach. Ever since the early days, we have been making and distributing the finest bakery products from a single production and administration facility in Fürth/Nuremberg. This aspiration is also reflected in our choice of suppliers and raw materials.
As a result, more than 90% of the raw materials we use originate from Germany and Austria, with as much as 25% coming from within a 100km radius of our facility. This is a testament to Wolf ButterBack’s commitment to our region. Also, a small carbon footprint not only lessens our impact on the environment but short transport routes are also an important quality criterion for freshly made products.
The public focus on sustainability prompted us to spotlight our main suppliers in our October 2010 campaign. All of them stand for consistently high quality, lasting business relationships based on trust and regional proximity.